Saturday, May 23, 2015

Mompowerment May at Abreeza

“Mompowerment May at Abreeza”
Sun.Star Davao, May 23, 2015

Enterprising moms passionately showcased their family-friendly products at the recent MOMpreneur Fair held at the Abreeza Mall in celebration of Mother’s Day.

“Now on its second year, the MOMpreneur Fair continues to honor and celebrate moms who make a living on their own terms by bringing together a fantastic selection of merchandise by Davao’s mompreneurs with baby items, organic treats, food, desserts, bags, accessories, crafts, home décor, giveaways, novelty items as well as assorted services”, says Ms. Ruby Ochoa, Abreeza Mall’s marketing manager.

Gracing the fair was charming TV personality, book author and mom extraordinaire Amanda Griffin-Jacob who spoke about her life-changing experiences as a mother. She also had a book signing for her “Project Mom: Our Natural Approach to Motherhood”, a book which she co-wrote with fellow celebrity mom Bianca Araneta-Elizalde. Through “Project Mom”, Amanda and Bianca seek to guide mothers going through their pregnancy until their baby’s first birthday. 

Abreeza Mall likewise partnered with LATCH Davao, the dynamic local counterpart of the Manila-based non-profit organization LATCH (Lactation, Attachment, Training, Counseling, Help), to educate moms on nursing and caring for their babies.

For two days, “Mommy Talk” took over the Activity Center stage with informative lectures on babywearing, cloth diapering, and the truths and myths about breastfeeding by the LATCH Davao moms.

To further promote its breastfeeding advocacy, LATCH Davao teamed up with Abreeza Mall for the “Yes to Breastfeeding!” Photo Exhibit, which is on display until May 31 at the 2nd Floor Hallway. The exhibit aims “to inspire women to breastfeed by educating them on the health benefits of breast milk, and to share photos and stories of real breastfeeding moms”.
“These exciting events are all part of “Mompowerment May”, a month-long campaign by Abreeza Mall that aims to celebrate and empower all the moms who make great things happen for themselves and their families in a myriad of ways”, reveals Ms. Ochoa.

Another component activity of the campaign is the “Thank You, Mom Photo Exhibit”, a touching tribute to the mothers of eight Davao personalities which will run at the Ground Floor Hallway until May 31.

And in keeping with the “Mompowerment May” theme, this year’s “Style Origin”, Ayala Malls’ annual fashion event, featured one of Philippine showbiz’s admirable young moms, Andi Eigenmann, walking the runway with adorable daughter Ellie.
For inquiries and updates on Abreeza Mall’s “Mompowerment May” events, please visit the Main Concierge at the ground floor or call (082) 321-9332. Stay updated by liking and following @abreezatweets on Twitter and @iloveabreezamall on Instagram.

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