Saturday, December 11, 2010

Journey around the world with Chimes

“Journey around the world with Chimes”
Sun.Star Davao, Dec. 11, 2010

Fastening their imaginary seatbelts, fashion-loving Dabawenyos were in for a treat as they journeyed to various continents during Chimes Specialty Stores’ Travel Around the World Fashion Show held recently.

Showcasing styles from South and North America, Asia, Europe and Africa, Chimes’ most anticipated fashion extravaganza highlighted the latest designs of 26 well-known brands including Puma, Levi’s, Sanuk, Royal Elastics, Rudy Project, Columbia, Freeway, Dockers, R.A.F., Plains and Prints, Jack Nicklaus, Fitflop, Schu and Myth.

The premier House of Laurel displayed its stylish ready-to-wear collection for kids, men and women while innovative make-up company, Luminess Air introduced its Airbrush makeup, which uses superior airbrush technology for that flawless and natural look.

“In this event, the fashion runway is designed to take you all over the world, and style will be our aircraft,” says the accommodating Renren Villena, store manager of Chimes Specialty Store.

Chimes prides itself as being a “one-stop, one-of a-kind speciality hub” for some of the biggest international and local brands/fashion lines.

Dubbed as the fashionista’s specialty haven, the three-level boutique is in the forefront of providing Dabawenyos and Mindanawans a personalized selection of the very best in beauty and fashion.

During its first Fashion Week last November, Chimes, in cooperation with BDO Platinum, Escapes Travel and Apo View Hotel, launched Plains and Prints’ 100 new designs superbly perfect for the holidays.

The exciting week-long event also featured beauty events such as The Look of Holiday 2010 by Shiseido The Makeup, Anti-Aging Workshop by Skin Doctors, Airbrush Makeup Seminar by Luminess Air, Rebalancing Skin by Jurlique, Longer Lashes in 28 days by Talika and Spa at Home by Mt. Sapola.

Events such as the fashion week and the Travel Around the World Fashion Show are Chimes’ way of showing its appreciation for the warm support of their loyal clientele.

“We want our customers to be updated with the fast-paced fashion trend”, enthuses Cindy Yap, the charming Chimes Specialty Store’s vice president. “Consider it as our attempt at delivering to them the world”, she smiles.

In just six years, Chimes has indeed re-invented and redefined the Dabawenyos’ shopping experience, offering a fusion of the familiar with the new and upcoming, all within the comforts of the city.

No passports required.

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